The 1970s were a wild time for fashion, music, and culture, with trends that are both iconic and, in some cases, hard to believe today. From bold patterns to unusual beauty choices, the decade wasn’t afraid to push boundaries. In hindsight, some of these trends might seem completely outrageous compared to what’s considered stylish now, but back then, they were the definition of cool.
Looking back at these trends, it’s fascinating how some things that were once staples in everyday life have totally fallen off the radar. Whether it’s the fashion, the hairstyles, or the technology, there’s no shortage of trends from the ’70s that are almost too bizarre to imagine today. Let’s take a trip down memory lane and revisit some of the most outrageous trends from the ’70s that make us wonder, “What were we thinking?”
Bell-Bottom Pants
Bell-bottom pants were the epitome of ’70s fashion. These wide-legged trousers flared out dramatically from the knee, creating a silhouette that dominated the decade.
Embraced by both men and women, they were often paired with platform shoes, making an unforgettable fashion statement.
Today, their extreme flare seems a bit over-the-top, but in the ’70s, they were the height of style, symbolizing freedom and rebellion.
Disco Culture
Disco culture exploded in the ’70s, with nightclubs becoming the epicenter of social life. People were drawn to the infectious beats of disco music, characterized by its rhythmic basslines and orchestral sounds.
Clubs like Studio 54 became legendary, known for extravagant parties and celebrity sightings.
Today, the flashy outfits and hedonistic lifestyle of disco seem excessive, but back then, it was all about living in the moment and expressing oneself through dance.
Mood Rings
Mood rings were a quirky ’70s accessory that claimed to reflect the wearer’s emotions through changing colors. Based on thermal materials, the ring would shift hues, supposedly indicating feelings like happiness or anxiety.
While many saw them as a fun novelty, others believed in their mystical properties.
In today’s world, where emotional intelligence is more deeply understood, relying on a ring to gauge emotions might seem whimsical or even naïve.
Pet Rocks
Pet rocks began as a quirky marketing gimmick but became a massive fad in the ’70s. Sold as low-maintenance pets, these smooth stones came with a care manual, capturing the imagination of many.
While some saw it as a humorous statement on consumer culture, others genuinely embraced them as companions.
Now, the idea of paying for a rock as a pet seems absurd, but at the time, it highlighted the playful and experimental spirit of the decade.
Lava Lamps
Lava lamps were iconic symbols of the ’70s, adding a touch of psychedelic flair to any room. Their mesmerizing blobs of colored wax flowing within a glass container captivated many.
Often associated with counterculture and creativity, these lamps became a staple in homes seeking a laid-back vibe.
Today, they may seem like mere novelty items, but back then, they epitomized the colorful and slightly surreal essence of the era.
Streaking
Streaking was a carefree trend where individuals stripped down and ran naked in public spaces, often as a prank or protest. This audacious act was fueled by the era’s spirit of liberation and rebellion.
Though shocking, it was seen as an expression of freedom and spontaneity, capturing the adventurous side of the ’70s.
Today, such public displays would likely lead to legal troubles, making streaking a curious relic of a more daring time.
Feathered Hairstyles
Feathered hairstyles, popularized by celebrities like Farrah Fawcett, were all the rage during the ’70s. Characterized by layers that feathered back from the face, this look was both glamorous and approachable.
Achieving the perfect feather required skillful blow-drying and plenty of hairspray, making it a time-consuming endeavor.
Today, while some elements persist, the heavily styled look may seem high-maintenance, reflecting a bygone era of beauty trends.
Platform Shoes
Platform shoes took fashion to new heights, literally, in the ’70s. With thick soles and towering heels, these shoes were both a fashion statement and a dance floor staple.
Worn by men and women alike, they complemented the flamboyant styles of the disco era.
Today, platforms might appear impractical, but they symbolized the boldness and eccentricity of the time, adding a dramatic flair to any outfit.
Jumpsuits
Jumpsuits were a one-piece wonder of the ’70s, offering a blend of fashion and functionality. These garments came in various styles, from utilitarian to glamorous, making them a versatile wardrobe staple.
Often seen on runways and dance floors, they embodied the adventurous and playful spirit of the decade.
While still popular today, the ’70s versions were more flamboyant, reflecting a time when fashion was about breaking boundaries and having fun.
Waterbeds
Waterbeds surged in popularity in the ’70s, offering a unique sleeping experience. These beds, filled with water, promised comfort and relaxation, appealing to the era’s experimental nature.
Seen as a luxury item, they became a symbol of status and modern living.
In today’s world, the impracticality and maintenance of waterbeds make them less appealing, but they remain a nostalgic reminder of a time when innovation knew no bounds.
Polyester Fashion
Polyester fashion became synonymous with the ’70s, offering bright colors and bold patterns. This synthetic fabric was lauded for its durability and easy care, making it a favorite for everyday wear.
From leisure suits to dresses, polyester dominated wardrobes, despite its tendency to trap heat.
Now, with a greater emphasis on natural and breathable materials, polyester’s prominence seems baffling, yet it represents the era’s love for practicality and vibrancy.
Smileys and Emoticons
Smileys and emoticons were cheerful symbols that spread joy in the ’70s. The iconic yellow smiley face became a cultural icon, appearing on everything from buttons to t-shirts.
These simple images conveyed positivity, capturing the optimism and fun-loving spirit of the decade.
Today, while digital emoticons are ubiquitous, the earnest simplicity of ’70s smileys seems quaint, reminding us of a time when messages were conveyed with a simple, genuine smile.
Futuristic Furniture
The ’70s embraced futuristic furniture, inspired by space-age designs. Pieces with bold colors, unconventional shapes, and novel materials were all the rage, reflecting a fascination with the future.
This trend celebrated innovation and creativity, though some designs now seem more like art pieces than functional furniture.
Today, the sleek lines and eccentric forms might seem impractical, yet they stand as a testament to a time when imagination and ambition shaped everyday living environments.